Thursday, September 29, 2011

Week 5 Blog Exercise - Design Success and Failure in Relation to Syntactical Guidelines

In this great design, there are many examples of the use of the syntactical guidelines. The table of contents seen above was designed in a way so that the viewer could easily identify which chapters would be located on which page. It was designed to be quickly read and easily understandable. One of the most striking things about this design is the strong use of positive-negative colors, which easily groups the page numbers with their chapters. The text box in the upper left corner has a sharpening effect on the whole image, since the text and page numbers are imbalanced on the rest of the two pages. The image succeeds because the design is simple and straight to the point. When someone is turning the book to the table of contents, they want to find the page they're looking for as soon as possible, and I think this design is suited well for that task.


This design, on the other hand, is not as effective with its use of the guidelines. There is an overabundance of stress on the page. While balance is present, it is not easily readable. There are larger icons spread around the page which are not labeled and are not recognizable as to their function. The buttons are not grouped in a way that is easy to use and intuitive. The colors are not interesting, and while they give a sense of friendliness for children, their contrast is either not enough, or too much.

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